If the Key to Business Success Is Focus, Why Does Amazon Work?

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Harvard Business School professor Sunil Gupta explores the infiltration of Amazon into dozens of industries including web services, grocery, online video streaming, content creation and, oh, did we mention physical bookstores? What’s the big plan? Is the company spread too thin, or poised for astronomical success? Gupta is the author of the case study, “Amazon 2019.”





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