KENECT - Creating the multifamily coworking model

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  • KENECT – Creating the multifamily coworking model
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  • Customer :Kenect Nashville/Phoenix/Denver
  • Category :Project Case Study
  • Date :2021-2022
  • Status :Operational
  • Live demo :N/A
  • Tags :Coworking, Multifamily, Mashup Model, Space Allocation, Pricing Strategy, Technology Integration, Market Insights

Project Description

In this case study, we explore the successful implementation of a groundbreaking concept that seamlessly blends a coworking model with a multifamily model to create vibrant communities at two locations: Kenect Nashville and Kenect Phoenix. Our consulting services covered various aspects, including space allocation, pricing models, pro forma analysis, technology integration strategy, and market insights. By combining our expertise in real estate and coworking trends, we aimed to revolutionize the way people live, work, and connect in urban environments.

Innovative Coworking-Multifamily Mashup Strategy

Our consulting team developed an innovative coworking-multifamily mashup strategy to create dynamic communities at Kenect Nashville and Kenect Phoenix. We conducted in-depth space allocation analyses to optimize the coworking areas while integrating them seamlessly with residential spaces. The pricing models were carefully designed to attract both residents and external coworking members, offering flexible options to suit diverse preferences. Pro forma analyses were performed to project financial performance, ensuring the viability and success of the mashup model. Additionally, we crafted technology integration strategies to equip the spaces with state-of-the-art amenities, providing a modern and connected experience for all members.
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Thriving Mashup Communities in Nashville and Upcoming in Phoenix

The implementation of the coworking-multifamily mashup model has resulted in thriving communities at Kenect Nashville, where residents and coworking members enjoy a symbiotic living and working experience. The dynamic blend of residential and coworking spaces has fostered a sense of community and facilitated meaningful connections among individuals. The pricing strategy and market insights provided for the upcoming Kenect Phoenix location have positioned it for success in a competitive market. With the innovative mashup model, both locations have become sought-after destinations for individuals seeking a lifestyle that combines the convenience of coworking and the comfort of multifamily living.
  • Successful integration of coworking spaces with residential areas at Kenect Nashville and Kenect Phoenix.
  • Implementation of flexible pricing models that appeal to both residents and coworking members.
  • Positive financial projections for the mashup model, ensuring long-term viability and growth.
  • Seamless technology integration, providing modern amenities and connectivity for all members.
  • Positioning of Kenect Phoenix for success with informed pricing strategy and market insights for the Denver location.